Tariq Webs

Category: Marketing

  • Digital Marketing Scope in Pakistan for Entrepreneurs

    Digital marketing is an umbrella term which deals with all of your marketing endeavors which you perform online. It includes different digital channels, such as; Google Search, Social Media; which includes; (Facebook, Instagram, LinkedIn, Twitter, Snapchat, YouTube, Pinterest), Email and Websites to connect with their imminent and contemporary customers.

    Digital Marketing Scope in Pakistan

    The scope of digital marketing in Pakistan is not very high but it’s increasing day by day. The interest of Pakistani people in entrepreneurship is growing, so they are taking interest in learning digital marketing as well, which will be helpful in the growth of Pakistan’s economy. The younger generation of Pakistan is more into entrepreneurship and to make it successful, they need to learn a few components or tips for digital marketing which are necessary for favorable results, which are as follows:

    1. Set social media goals and objectives.
    2. Decide your platform.
    3. Know your audience.
    4. Use right content to target your audience.
    5. Be relevant and precise.
    6. Respond the complaints on social media with empathy.
    7. Never compromise on quality.
    8. Find inspiration in other brands.

    How Content Marketing can help boost your Business?

    There is a famous expression that, “Content is King”. A powerful content is a key to the successful digital marketing of any brand. It is really tough to create a content which is creative and clever in nature for the promotion of a brand but it is well worth the effort at the same time. Around 70-80%of the people research online about a business before making a final decision to purchase from them and people these days follow a dogma that, “If a company cannot be found on Google, probably it doesn’t exist”. The consumers, who search online for different brands, also inquire online and expect a response within one hour. Same is the case while submitting a complaint on social media, they want an acknowledgement that the brand has listened to them and making every effort to resolve their issue, and the consumers who actually get a positive response are likely to recommend the brand to others in future.

    Social Media as a boost for Entrepreneurs and Businesses

    A huge amount of social media activity is being done on mobile devices, so it is necessary that your social media marketing is compatible with mobile devices to achieve a meaningful user experience. To draw the attention of audience in a positive number, a brand can introduce captivating offers, sales or deals on its items for promotion.

    As a business owner, you need to build online reputation of your company, which you can achieve by being careful and keeping patience. A good reputation of a company can make people trust your brand and it will eventually lead your business to the heights of success. Besides building your online reputation, it is equally necessary to maintain it and for that purpose you need to take serious measurements. Once you’ve started social media marketing, you need to stay in touch with your customers all the time by responding them promptly for their queries.

    Using content for business promotion is called content marketing and those brands that have learned to do it properly, are heading towards success.For Pakistani Businesses there is a gap in content which you an fill and convert to your success.

    About Author:

    My name is Hina Wahid. I’m a Freelance article content writer who can meet all your writing needs. I can create custom content, including assignments, articles and blog posts.

  • What is SEO in Pakistan?How to Implement it for your Business

    What is SEO?

    In Simple words Search Engine Optimization is the Ranking of your Website,Blog or App for Some Search Terms called keywords on the top of The Search engines like Goolge,yahoo,MSN or any othe research engines.

    Google contributes more than 90% of the Search engine so we usually Follow their standards to optimize our websites and try our best to write content that is user friendly,informative and engaging for the readers.

    One of our objectives as a Digital marketing company is for our clients to understand all the activities we carry out, so that they can assess whether we are fulfilling our commitments or not. Precisely for this reason we want to tell you something more about this question. SEO is the acronym of Search Engine Optimization, or what is the same, search engine optimization. Through positioning actions what is done is to optimize the content that a company shares on the Net, for example through its website or a blog, so that this content is considered quality according to variable parameters that govern search engines like Google. In this way, the higher the quality of the content and the greater its adaptation to the parameters set by the search engines, the closer the web or blog to the first positions in the results of that search engine when someone searches for the words that the company has positioned.

    One of the aspects that distinguish us from other marketing companies is precisely that among our services is SEO positioning. Thanks to our experts in this field and our writing team, we will get your business to rise and reach the first results of the main Internet search engines with the most appropriate keywords to position your business and all this in a totally natural way. We invite you to continue browsing our website and to read our marketing magazine to learn more about us and our services and discover why more and more companies trust us in the management of their online marketing and the SEO positioning of their business.

  • How digital marketing can boost your Business in Pakistan

    Digital Marketing is the new phenomena in Pakistan and now it is becoming a question of survival for big giants. E-commerce businesses are growing rapidly and now challenging the traditional ways of marketing.Today electronic commerce is of vital importance for any type of business model to grow and in some cases not go bankrupt.

    E-commerce has created a disruption in the type of traditional commerce so strong that many small, medium and large companies have suffered the consequences of not being able to adapt to the new times of the era of \”Electronic Commerce\”, so digital marketing for the sales of any business is vital. And it is difficult to compete with a type of business that is basically in the house of each potential buyer, and whose prices can be better because they have less payments of services (Personal, Rent, Taxes) so your product can be more economical. Retailers can take advantage of this by increasing the interaction between sales people and customers, and it is easier to return products, change them or request a refund. Consumers will continue to be involved in technology issues, so it is time for companies to take advantage and understand the fact, to stay competitive, be relevant and profitable, but more importantly, keep pace with the market.

    You must start to carry out a digital marketing campaign to raise awareness in this world and you must have several channels to publicize the website, since the main enemy is not competition, it is darkness, it is the fact that hardly knows or do not know about the business. You must consider starting projecting or improving the campaign, use this effective tool as it is the sales funnel calculator.

     

    The design of a landing page is vital, it is the address in the internet world and the highest interest should be to visit it, why? The more visits the website has, the greater the possibilities of new clients, this is where the client will show their interest in the product, providing an email address or a telephone number.

    Social networks are a beginning with which you can be introducing the digital marketing campaign; social networks are a good channel to start marketing for the business. The creation of content of images, videos and reviews about a product or service can be the first call of attention for a customer; it is a first contact in a digital way where you may be interested in going to know that product or service.

    Another option is to pay for ads on social networks, which help reach potential customers. Campaigns where you are among the first results of the largest web search engine in the world, it is important to appear among the first search results and have greater visibility.

    The most important thing after doing any digital marketing campaign is the measurement of results, to know where to invest more money, what type of campaign is working or what should be improved, how much money is being invested and how much is being earned.

    Want to Rank your Business on Search engines? Our SEO plan will first analyze your business needs and then make a SEO plan to attract real visitors who can come to your website with a purpose and convert to your customers.

  • How To Generate Thousand of Leads for your Business

    Every business Work hard to get their businesses grown online and offline.Online lead generation is a competitive job because you have to adopt unusual ways to get people call your business and ask for solutions which in turn gives you revenue.If you are a freelancer or any service provider without physical presence then you have to first focus on your local clients and target them through one of the following Ways.

    • Create Stunning and responsive Website to look like an Authentic person:

    Creating a website authenticate your online presence among the visitors. and then writing informative content can grow your audience locally and anywhere you want.Create a website with contact number and whatsapp number on top can help your visitors call you for help.Add email and a chat box so people can reach you through your website directly and ask questions.This will make your website responsive and engaging.

    Let us know if you want to develop a website that is responsive,well designed and user friendly with all features your audience expects.We can guide you free as well to select domain and hosting for your startup.

    • Write Content and provide Free solution in General and ask for fee to get specific solutions

    Remember people will call  you to save their time even if you are providing solutions through your content.For example you are providing them \”How to lower fats\”. there are thousand of websites providing information on this but why they will call you?  yes,there is the reason they will call you.For example lowering fat may not be possible for some one with some disease or due to any other reason.You can then provide specific solution to that person according to his body specific and habits for which you can write advisory content and ask him to pay you because this will be specific to him only.

    As a Digital marketing expert and Owner of TariqWebs, you can get my services to generate local leads for your Business.I can help your company generate more leads with simple strategies.

    • Join Local Forums and Facebook groups

    Join local forums specific to your interest and niche.You can add link as a signature to get backlink and also answer people questions  that will help build you audience and increase signups.For Pakistani businesses or individuals who want to be a freelance must join Facebook groups as per their interest and contribute their through information you have.People will contact you through facebook for specific problems.

    • Post Ads on OLX and local newspapers

    In Pakistan perspective,i will recommend you to post ads on OLX free related to your services and add text images with your website and contact number.For example if you are a designer then you can add image with contact number.If you can afford then you can post ads on local newspaper in their specific city editions.For example if you are from Karachi then you can post ads just for 300Rs on Jang Karachi edition.You can check which newspaper has most circulation in your area and publish ads on Friday and Sunday papers.

    The above methods are tested and helpful for Pakistani businesses.If your product and services are online and you wan to promote it globally or USA,CANADA,UK and Australia then you can contact us to to guide you free in the right direction.

     

  • Hire the Right SEO Company for Your Business in Pakistan

    Hiring the Right SEO company for your business or website is a challenging step because you don\’t know what you will get in return and what expectations you can meet through hiring an SEO expert. SEO is the core of your business website if you want to grow rapidly in the digital world.If you are not doing SEO then you are missing a lot of opportunities locally and worldwide.It depends on the nature of your business if you want local audience to target or globally.if you are a company or an individual then you must consider Search Engine optimization (SEO) as an important aspect of your business that can decide your success online.

    Why you Need SEO expert? Doctor Example

    For example if you are a doctor then you can offer consultation to people targeting in Pakistan and,at the same time, to the audience in USA and other countries.To meet local audience or visitors expectations you already know what kind of medicine you can recommend and where to go for diagnosis tests.But for targeting USA,you must have knowledge about their medicines or you have to partnership with US doctor to recommend Medicines for the patients.Here comes an SEO expert who can help you reach your goals and can earn you money through charging consultation fee.

     Hiring an SEO Expert can increase your business growth to 300% more than without having an SEO. If you know your Strength then an SEO expert can convert your strengths into Profit with increase in Revenue by utilizing the Keywords your customers use on Google Search Engine.

    Google

    Consider Following Factors while Hiring an SEO Expert or a company for your Business or Website:
    Google Your Search by using Targeted Keywords:

    Use following Search terms to find local SEO expert for your business.

    • BEST seo Services
    • SEO expert in islamabad
    • SEO expert in Pakistan
    • Best SEO services in [Your city or country name]

    The above searches will help you get their contacts or website where you can contact them on phone call or email to discuss your requirements.

    SEO is not limited to local persons only.So if you want to hire an SEO expert online  then you have to discuss your requirements with him.

    Check your Competitor websites or Similar Websites for SEO Expert recommendations:

    If you are a lawyer or a doctor or any professional individual then you can google for the keywords and chekc their websites. You can contact owner of their website and ask then form where they have done their SEO services. Most probably they will not give you the true information because of fear that the same SEO expert who already know your keywords ranking may give same keywords ranking to you as a competitor but if you try differently then you may get their contact.For example if you are a lawyer or a doctor then you can Goolge websites for the keywords who are not your competitors. As an example you can type \”best accountant in Islamabad\” . You can contact first page websites and contact the website owner and ask for them to recommend SEO expert for your business.He will happily share with you the details because he is not your competitor.

    Implementing SEO for Your Business in Pakistan:

    1. Keyword Research for your business:
      • Identify relevant keywords related to your business and industry you are in Pakistan.Always think what your cusomters migh type online to find the products and services you have. For example if you are selling beauty products the the queries that your potential customers may look si ilar to queires like:
        What are natural beauty products to make my face clean? Whar brand beauty products are naturally good for whiteing? .. and so on.
        Each industry have different queries and keywords thye may put online to find relevant ansers or products. Whatever busines syou are riunning no one bette runderstnad your cusomte rneeds than you an docne you make a content and add products onlin eon your wbeiste then you can outperform your competition.
      • Use keyword research tools to understand the search volume and competition for these keywords. You can use google trends, answerthepublic and even chat Gpt free tools to get some search volume ideas before ading contnet and similar products on your wbesite.
    2. On-Page SEO:
      • Optimize meta tags (title tags, meta descriptions) with your targeted keywords.
      • Ensure your website content is high-quality, relevant, and includes keywords naturally.
      • Use header tags (H1, H2, H3) to structure your content.
    3. Local SEO:
      • Claim your Google My Business (GMB) listing and optimize it with accurate business information.
      • Encourage customer reviews on your GMB profile.
      • Include your business address, phone number, and operating hours on your website.
    4. Technical SEO:
      • Ensure your website has a clean and crawlable site structure.
      • Optimize page loading speed for a better user experience.
      • Implement HTTPS for secure browsing.
    5. Content Marketing:
      • Develop a content strategy that aligns with your target audience’s interests and needs.
      • Regularly update your blog or news section with relevant and valuable content.
    6. Backlink Building:
      • Build high-quality backlinks from reputable websites within your industry.
      • Engage in guest posting, influencer collaborations, or partnerships.
    7. Social Media Integration:
      • Leverage social media platforms to promote your content and engage with your audience.
      • Social signals can indirectly impact your SEO performance.
    8. Monitor and Analyze:
      • Use analytics tools to monitor your website’s performance.
      • Track key performance indicators (KPIs) such as organic traffic, bounce rate, and conversion rates.

    Remember that SEO is an ongoing process, and staying updated with the latest trends and algorithm changes is essential for long-term success. Regularly assess and adjust your SEO strategies based on performance metrics and changes in the digital landscape

    These above techniques would be helpful in hiring an SEO expert for your business and website.If you want to get our SEO recommendation or get your website ranking from us then we can help you as well after getting details form you.You can contact and hire our SEO services on Phone call or email at [email protected]